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	<title>Third Magazine &#187; Movie Releases</title>
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	<link>http://thirdmagazine.com</link>
	<description>Stereo 3D industry news magazine</description>
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		<title>Upcoming 3D Productions and Conversions &#8211; Including Titanic</title>
		<link>http://thirdmagazine.com/2010/07/07/upcoming-3d-productions-and-conversions-including-titanic/</link>
		<comments>http://thirdmagazine.com/2010/07/07/upcoming-3d-productions-and-conversions-including-titanic/#comments</comments>
		<pubDate>Wed, 07 Jul 2010 13:19:51 +0000</pubDate>
		<dc:creator>The James</dc:creator>
				<category><![CDATA[Movie Releases]]></category>
		<category><![CDATA[Sucker Punch]]></category>
		<category><![CDATA[Titanic]]></category>
		<category><![CDATA[Tranformers 3]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=1181</guid>
		<description><![CDATA[Over at RopeofSilicon.com, there is a short article about some upcoming 3D productions and transfers of some popular movies.  James Cameron is still talking about the 3D conversion of Titanic, which is estimated to hit theaters sometime in 2012.  Also, George Lucas continues to drop hints that the original Star Wars Trilogy will see a [...]]]></description>
			<content:encoded><![CDATA[<p>Over at <a target="_blank" href="http://www.ropeofsilicon.com/article/3d-news-involving-titanic-star-wars-and-transformers-3">RopeofSilicon.com</a>, there is a short article about some upcoming 3D productions and transfers of some popular movies.  James Cameron is still talking about the 3D conversion of <a target="_blank" href="http://www.amazon.com/gp/product/B000ANVQ0K?ie=UTF8&amp;tag=thirmaga-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B000ANVQ0K">Titanic</a><img style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.com/e/ir?t=thirmaga-20&amp;l=as2&amp;o=1&amp;a=B000ANVQ0K" border="0" alt="" width="1" height="1" />, which is estimated to hit theaters sometime in 2012.  Also, George Lucas continues to drop hints that the original <a target="_blank" href="http://www.amazon.com/gp/product/B001EN71DG?ie=UTF8&amp;tag=thirmaga-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B001EN71DG">Star Wars Trilogy</a><img style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.com/e/ir?t=thirmaga-20&amp;l=as2&amp;o=1&amp;a=B001EN71DG" border="0" alt="" width="1" height="1" /> will see a fancy 3D make-over (just don&#8217;t add any goofy characters, please George?).</p>
<p>Zack Snyder&#8217;s &#8220;Sucker Punch&#8221; may not be getting a 3D conversion, as MTV productions can&#8217;t seem to find a 3D conversion house that can finish the project properly in the time frame (which translates to &#8220;we don&#8217;t have the money in the budget&#8221;).  Anything can be done properly in any time frame if studios are willing to front the cash and not take short cuts.</p>
<p>Transformers 3 is also going to be in 3D, as we all have known.  But instead of shooting 3D, they are opting for conversion.  Which makes sense since 70% of it is CG anyway and will have to be converted regardless.</p>
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		<title>3D Releases for 2010 &#8211; At least 17 more slated</title>
		<link>http://thirdmagazine.com/2010/05/16/3d-releases-for-2010-at-least-17-more-slated/</link>
		<comments>http://thirdmagazine.com/2010/05/16/3d-releases-for-2010-at-least-17-more-slated/#comments</comments>
		<pubDate>Sun, 16 May 2010 18:08:22 +0000</pubDate>
		<dc:creator>The James</dc:creator>
				<category><![CDATA[Movie Releases]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=1117</guid>
		<description><![CDATA[Over at the The Independent, they reported that there are at least 17 more 3D movies slated for major theatrical release this year.  Here&#8217;s a list of some of the titles: Shrek Forever After May 21 The fourth and final adventure of the giant animated green ogre in the land of Far, Far Away, starring [...]]]></description>
			<content:encoded><![CDATA[<p>Over at the <a target="_blank" href="http://www.independent.co.uk/arts-entertainment/films/seventeen-more-3d-movies-in-2010-and-counting-1974903.html">The Independent</a>, they reported that there are at least 17 more 3D movies slated for major theatrical release this year.  Here&#8217;s a list of some of the titles:</p>
<blockquote><p><strong>Shrek Forever After</strong><br />
May 21<br />
The  fourth and final adventure of the giant animated green ogre in the land  of Far, Far Away, starring the voices of Mike Myers, Cameron Diaz,  Eddie Murphy, and Antonio Banderas.</p>
<p><strong>Toy Story 3 </strong><br />
June 18<br />
Woody,  Buzz and their toy-box pals are dumped at daycare when Andy heads to  college and they encounter new friends and foes. Features an all-star  voice cast of Tom Hanks, Tim Allen, Michael Keaton, Whoopi Goldberg,  Timothy Dalton, and Joan Cusack.</p>
<p><strong>Despicable  Me </strong><br />
July 9<br />
A wicked villain&#8217;s plans to steal the moon  are thwarted by a trio of orphan girls who befriend him. Stars the  voices of Steve Carell, Russell Brand, and Julie Andrews.</p>
<p><strong>Cats &amp; Dogs: the Revenge of Kitty Galore </strong><br />
July  30<br />
A fur-flying action comedy following a truce between canines and  felines attempting to stop the sinister plans of a spy cat. Voices by  Alec Baldwin and Bette Midler, also starring Chris O&#8217;Donnell and Roger  Moore.</p>
<p><strong>Step Up 3D </strong><br />
August 6<br />
The  third installment of the dance franchise set in New York with street  dancers Rick Malambri and Sharni Vinson in a showdown against the  world&#8217;s best breakdancers.</p>
<p><strong>Piranha 3D</strong><br />
August  27<br />
A horror film about a sheriff who attempts to save the town from  masses of prehistoric piranhas unleashed in Arizona&#8217;s Lake Havasu. Stars  Elisabeth Shue, Ving Rhimes, and Christopher Lloyd.</p>
<p><strong>Legend of the Guardians: the Owls of Ga&#8217;Hoole </strong><br />
September  24<br />
Based on the children&#8217;s book series about a group of wise owls  forced to fight an army of brainwashed owl soldiers. Features the voices  of Helen Mirren, Sam Neill, Hugo Weaving, and Geoffrey Rush. Directed  by Zach Snyder (<em>300</em>, <em>Watchmen</em>).</p>
<p><strong>Alpha and Omega </strong><br />
October 1<br />
Animated  family adventure about two mismatched young wolves thrown together by  circumstance, featuring the voices of Dennis Hopper, Christina Ricci,  Danny Glover, and Hayden Panettiere.</p>
<p><strong>Saw  VII </strong><br />
October 22<br />
Just in time for Halloween, Tobin Bell  returns as Jigsaw in three-dimensional horror.</p>
<p><strong>MegaMind </strong><br />
November 5<br />
A villain loses his drive to be evil after  accidentally killing his nemesis, until he creates a nefarious  superhero. The animated satire about superheroes stars the voices of  Brad Pitt, Jonah Hill, Will Ferrell, and Tina Fey.</p>
<p><strong>Harry Potter and the Deathly Hallows, Part I </strong><br />
November  19<br />
Harry, Ron, and Hermione must finish Dumbledore&#8217;s work in  defeating the Dark Lord as Voldemort takes control of the  Hogwarts.  Stars Daniel Radcliffe, Emma Watson and Rupert Grint, with Ralph Fiennes  joining the returning cast of Alan Rickman, Maggie Smith, Bill Nighy,  and Helena Bonham Carter.</p>
<p><strong>TRON Legacy </strong><br />
December  17<br />
The sequel to the 1982 cult classic about video games turned into  high-tech gladiatorial battles finds Flynn&#8217;s son attempting to release  his father trapped in this cyber world. Stars Jeff Bridges, Olivia Wilde  and Michael Sheen.</p>
<p><strong>Yogi Bear</strong><br />
December  17<br />
The cartoon misadventures of Yogi and his sidekick Boo-Boo in  Jellystone Park. Stars the voices of Dan Aykroyd and Justin Timberlake.</p></blockquote>
<p>This list doesn&#8217;t include indie releases or smaller productions, which are starting to pop up.</p>
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		<title>UPDATE &#8211; Dark Crystal 3D &#8211; Third Magazine Sources Confirmed</title>
		<link>http://thirdmagazine.com/2010/05/06/update-dark-crystal-3d-third-magazine-sources-confirmed/</link>
		<comments>http://thirdmagazine.com/2010/05/06/update-dark-crystal-3d-third-magazine-sources-confirmed/#comments</comments>
		<pubDate>Thu, 06 May 2010 13:15:06 +0000</pubDate>
		<dc:creator>The James</dc:creator>
				<category><![CDATA[Movie Releases]]></category>
		<category><![CDATA[Dark Crystal 2]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=1084</guid>
		<description><![CDATA[Months ago, we broke a story about The Power of the Dark Crystal (sequel to The Dark Crystal) being released in 3D and including a mix of live action and puppetry.  Apparently, our sources were spot on, it&#8217;s been confirmed widely on many blogs, including News in Film. Of course, no one gives Third Magazine [...]]]></description>
			<content:encoded><![CDATA[<p>Months ago, we broke a story about <a target="_blank" href="http://thirdmagazine.com/2009/11/13/the-power-of-the-dark-crystal-3d-the-dark-crystal-sequel-in-3d/">The Power of the Dark Crystal </a>(sequel to <a href="http://www.amazon.com/gp/product/B0016BWACI?ie=UTF8&amp;tag=thirmaga-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B0016BWACI">The Dark Crystal</a><img style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.com/e/ir?t=thirmaga-20&amp;l=as2&amp;o=1&amp;a=B0016BWACI" border="0" alt="" width="1" height="1" />) being released in 3D and including a mix of live action and puppetry.  Apparently, our sources were spot on, it&#8217;s been confirmed widely on many blogs, including <a target="_blank" href="http://www.newsinfilm.com/2010/05/05/spierig-brothers-to-direct-dark-crystal-sequel/">News in Film</a>.</p>
<p>Of course, no one gives Third Magazine credit for <strong>breaking the story 6 months ago.</strong> But that&#8217;s what it is like being the little guy in a big industry.</p>
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		<title>Nightmare on Elm Street 3D Sequel</title>
		<link>http://thirdmagazine.com/2010/05/03/nightmare-on-elm-street-3d-sequel/</link>
		<comments>http://thirdmagazine.com/2010/05/03/nightmare-on-elm-street-3d-sequel/#comments</comments>
		<pubDate>Mon, 03 May 2010 16:39:45 +0000</pubDate>
		<dc:creator>The James</dc:creator>
				<category><![CDATA[Movie Releases]]></category>
		<category><![CDATA[Nightmare on Elm Street Sequel]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=1065</guid>
		<description><![CDATA[Over at DreadCentral.com, Uncle Creepy (who is actually an old acquaintance of mine, as strange is that sounds), posted that there are strong rumors that a Nightmare on Elm Street sequel is already in the works and it will be in 3D.  Apparently not only is New Line Cinema spreading the buzz but Brad Fuller [...]]]></description>
			<content:encoded><![CDATA[<p>Over at <a target="_blank" href="http://www.dreadcentral.com/news/37293/a-nightmare-elm-street-3d-sequel-already-works">DreadCentral.com</a>, Uncle Creepy (who is actually an old acquaintance of mine, as strange is that sounds), posted that there are strong rumors that a Nightmare on Elm Street sequel is already in the works and it will be in 3D.  Apparently not only is New Line Cinema spreading the buzz but <a target="_blank" href="http://www.imdb.com/name/nm0298181/">Brad Fuller</a> (Producer of Nightmare on Elm Street) mentioned on his twitter page that the project is &#8220;already in the works&#8221;.</p>
<p>It will be nice to see a strong horror franchise utilize 3D, and actually plan for it in production rather than tack it on at the last minute to boost marketing.  Personally, I&#8217;m not a huge fan of remakes or reboots, but I did love the original <a target="_blank" href="http://www.amazon.com/gp/product/B001DJLD1W?ie=UTF8&#038;tag=thirmaga-20&#038;linkCode=as2&#038;camp=1789&#038;creative=390957&#038;creativeASIN=B001DJLD1W">Nightmare on Elm Street</a><img src="http://www.assoc-amazon.com/e/ir?t=thirmaga-20&#038;l=as2&#038;o=1&#038;a=B001DJLD1W" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /> franchise, so I am excited to see how it gets treated in 3D.</p>
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		<title>Phish in 3D &#8211; April 30th</title>
		<link>http://thirdmagazine.com/2010/04/23/phish-in-3d-april-30th/</link>
		<comments>http://thirdmagazine.com/2010/04/23/phish-in-3d-april-30th/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 12:20:54 +0000</pubDate>
		<dc:creator>The James</dc:creator>
				<category><![CDATA[Movie Releases]]></category>
		<category><![CDATA[Phish]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=1037</guid>
		<description><![CDATA[A 3D concert video of the band Phish was shown in a few theaters throughout the country on April 20th.  Imagine that, a 3D Phish concert on 4/20.  Anyway, the screenings were a huge success according to the press release at DC Cinema Today.  In eight out of the nine theaters that had the special [...]]]></description>
			<content:encoded><![CDATA[<p>A 3D concert video of the band <a target="_blank" href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2Fgp%2Fentity%2FPhish%2FB000APT4U2%3Fie%3DUTF8%26ref_%3Dsr%5Ftc%5F2%5F0%26qid%3D1272025144%26sr%3D1-2-ent&amp;tag=thirmaga-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=390957">Phish</a><img style="border: none !important; margin: 0px !important;" src="https://www.assoc-amazon.com/e/ir?t=thirmaga-20&amp;l=ur2&amp;o=1" border="0" alt="" width="1" height="1" /> was shown in a few theaters throughout the country on April 20th.  Imagine that, a 3D Phish concert on 4/20.  Anyway, the screenings were a huge success according to the press release at <a target="_blank" href="http://www.dcinematoday.com/dc/PR.aspx?newsID=1867">DC Cinema Today</a>.  In eight out of the nine theaters that had the special showing, the ticket sales for Phish in3D surpassed the combine totals for all the other tickets sales for other movies at the same theater.  Apparently in Brooklyn, fans lined up an hour before the film started.</p>
<p>Phish in 3D was shot in October 2009 during Festival 8.  The footage of the 2-day show also includes songs from one of their famous &#8220;Halloween&#8221; shows in which they cover a classic album (in this case it was The Rolling Stones <a target="_blank" href="http://www.amazon.com/gp/product/B000000W5L?ie=UTF8&amp;tag=thirmaga-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B000000W5L">Exile on Main St.</a><img style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.com/e/ir?t=thirmaga-20&amp;l=as2&amp;o=1&amp;a=B000000W5L" border="0" alt="" width="1" height="1" />).  For those of you that were too busy watching cartoons and laughing a lot on 4/20, the 3D concert is being released in more theaters on April 30th.  Check <a target="_blank" href="http://www.phish3dmovie.com/">phish3dmovie.com</a> for more details.</p>
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		<title>3D Price Hike</title>
		<link>http://thirdmagazine.com/2010/03/26/3d-price-hike/</link>
		<comments>http://thirdmagazine.com/2010/03/26/3d-price-hike/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 18:07:14 +0000</pubDate>
		<dc:creator>The James</dc:creator>
				<category><![CDATA[Movie Releases]]></category>
		<category><![CDATA[Theaters]]></category>
		<category><![CDATA[Ticket Prices]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=969</guid>
		<description><![CDATA[It looks like 3D ticket prices are getting another price hike in some theaters according to EverythingPR.  The ticket hikes are based on &#8220;surcharges&#8221; for equipment, such as the 3D glasses.  As is the tradition for consumers, people will kick and scream about the price increase and surcharges.  Complaining about products and pricing is as [...]]]></description>
			<content:encoded><![CDATA[<p>It looks like 3D ticket prices are getting another price hike in some theaters according to <a target="_blank" href="http://www.pamil-visions.net/how-to-train-your-dragon-ticket-increase/213362/">EverythingPR</a>.  The ticket hikes are based on &#8220;surcharges&#8221; for equipment, such as the 3D glasses.  As is the tradition for consumers, people will kick and scream about the price increase and surcharges.  Complaining about products and pricing is as American as apple pie.  I don&#8217;t like the price increase either.  But putting it perspective, I still don&#8217;t think the pricing is out of hand.  The article at EverythingPR estimates that a family of four will spend about $63 on tickets to see a 3D movie at full price.  At first glance, that seems high, especially since I grew up seeing matinees for $2 a ticket.  But realistically, it seems in line with pricing of all entertainment.  A dinner for four people at a reasonable chain restaurant (not counting fast food) would probably cost you more, unless you are a really stingy tipper.  Tickets to a sporting event will run you much more if you want to sit in an seat where you could actually view the game.  So when you compare these things, the ticket prices are within reason.  And looking back, it seems that movies were always quite a bargain as I was growing up, when compared to other entertainment venues.</p>
<p>But remember, you don&#8217;t have to pay the high price.  You don&#8217;t have to see every movie in 3D.  Enjoy the ones you want to see in 3D and check out the others in 2D.  It will be a while before everything is in stereoscopic 3D.  The people that are predicting that 2D will vanish in the next few years are the same people that thought we&#8217;d be in flying cars in the year 2000.</p>
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		<title>Press Release &#8211; Physics of Surfing 3D</title>
		<link>http://thirdmagazine.com/2010/03/21/press-release-physics-of-surfing-3d/</link>
		<comments>http://thirdmagazine.com/2010/03/21/press-release-physics-of-surfing-3d/#comments</comments>
		<pubDate>Sun, 21 Mar 2010 14:42:18 +0000</pubDate>
		<dc:creator>The James</dc:creator>
				<category><![CDATA[Movie Releases]]></category>
		<category><![CDATA[Press Releases]]></category>
		<category><![CDATA[3D Surfing]]></category>
		<category><![CDATA[Passmorelab]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=963</guid>
		<description><![CDATA[PassmoreLab, the San Diego-based multi-media 3D production studio, has completed principal photography in the Hawaiian Islands on a new educational 3D surfing film called Physics of Surﬁng, available to science centers and museums this Spring. The film, shot on RED cameras in high-definition 3D, and using PassmoreLabʼs proprietary 3D rigs and stereo synthesis conversion, follows [...]]]></description>
			<content:encoded><![CDATA[<p>PassmoreLab, the San Diego-based multi-media 3D production studio, has completed principal photography in the Hawaiian Islands on a new educational 3D surfing film called <em>Physics of Surﬁng, </em>available to science centers and museums this Spring.</p>
<p>The film, shot on RED cameras in high-definition 3D, and using PassmoreLabʼs proprietary 3D rigs and stereo synthesis conversion, follows two professional female surfers as they surf Hawaii’s North Shore and famous beaches along California’s coast, exploring surﬁng&#8217;s inﬂuence on modern culture while experiencing Mother Nature’s majestic power in the creation of our ocean’s waves.</p>
<p>PassmoreLab’s passion for science-based adventure content, coupled with the studio’s willingness to travel to far-off destinations to tell nature’s astounding stories, is evident in <em>Physics of Surfing, </em>and is also revealed in the incredible cinematography of their two new forthcoming Digital 3D films – <em>The Extreme Nature of Bats </em>and<em> MicroWorlds</em> – due to be released this spring.</p>
<p>It is Greg Passmore’s penchant for challenging locations and rugged production that sets <em>Physics of Surfing </em>apart from other surfing films.  As the newest addition to the rich history of surf cinema, <em>Physics of Surfing</em> showcases magnificent scenery and spectacular surﬁng action, while illustrating the principles of physics, as well as surfing’s spirit, history and culture.</p>
<p><a href="http://thirdmagazine.com/wp-content/uploads/2010/03/IMG_5654web-1.jpg"><img class="alignright size-medium wp-image-966" title="IMG_5654web-1" src="http://thirdmagazine.com/wp-content/uploads/2010/03/IMG_5654web-1-300x200.jpg" alt="" width="300" height="200" /></a></p>
<p>“Locations have their own unique conditions, and we have become very comfortable shooting in demanding environments,” said Greg Passmore, president of PassmoreLab and director of the film.  “To get the completely immersive 3D surfing experience that I was looking for in this film, we had to go where the waves were and then become really inventive to get the shots.”</p>
<p>Pro Surfers Julie Cox and Kyla Langen, the two featured surfers in the film, are both longtime surfing competitors and aficionados.  Cox, a talented longboarder who has competed in contests around the globe, consistently places in the top 10 of international events held in Australia, New Zealand, and Japan.  Langen has surfed professionally in over twenty countries and works with the Cousteau Foundation&#8217;s CELP program as a youth instructor.  Both women are also surf coaches.</p>
<p>Unlike other surﬁng documentaries, <em>Physics of Surﬁng </em>is an educational ﬁlm that uncovers the physical science of ocean waves and the art of surﬁng.  In this captivating presentation, the ﬁlmmakers explore how energy moves through water, building and combining its force, traveling thousands of miles over the course of weeks until the ocean ﬂoor underneath disrupts the wave’s formation and causes it to pitch up and collapse.  The ﬁlm also investigates the science behind various surﬁng styles and how surfers instinctively address such notions of <em>gravity</em> and <em>buoyancy</em> while using the <em>energy of motion</em> to ride waves.</p>
<p>Audiences will experience the exhilaration of surﬁng, while learning how surfers play with nature&#8217;s purest form of energy and power.  They will even see how the modern technology of surfboard design affects a board’s performance on the wave.</p>
<p>The musical legacy of surﬁng is also a rich and exciting element of surf culture and <em>Physics of Surﬁng </em>honors this with a truly inspired soundtrack.  Produced by Dusty Watson, it includes tracks from instrumental surf-rock mainstays Slacktone and Southern California&#8217;s legendary skate-punk band Agent Orange.  Since the late 70s, Agent Orange has had an enormous inﬂuence on the skate-punk/surf-rock scene and Slacktone are widely regarded as the greatest exponents of the genre.  Rounding out the musical lineup is punk supergroup Osaka Popstar &#8211; the standard bearers of old-school punk in the 21st century &#8211; featuring members of the Ramones, the Misﬁts, and Black Flag.</p>
<p>PassmoreLab’s <a target="_blank" href="http://www.physicsofsurfing.com"><em>Physics of Surﬁng</em></a> is scheduled for release to Science Centers and Museums in April.<strong><em></em></strong></p>
<p><strong>About PassmoreLab</strong><br />
PassmoreLab, the “World’s Largest 3D Content Provider”, is a San Diego-based multi-media production studio that specializes in 3D production.  The studio custom-designs and builds its own RED camera 3D rigs for both conventional and rugged film productions, shooting everything from feature films, television and science documentaries, to underwater diving, extreme sports and cave exploration <a target="_blank" href="http://www.passmorelab.com/PL2minTRAILER.mov"><span style="text-decoration: underline;">http://www.passmorelab.com/PL2minTRAILER.mov</span></a>.  State-of-the-art facilities include a full 3D production studio, video/film post-production, optical development lab, and a software development environment.  Production includes 2D, 3D, high dynamic range time lapse, stereoscopic microscopy and cutting-edge simulation technologies for real time SFX.  PassmoreLab has additional offices in Russia and the Philippines.  For more information, visit <a target="_blank" href="http://www.passmorelab.com/">www.passmorelab.com</a>.</p>
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		<title>Cinequest 3D Panel</title>
		<link>http://thirdmagazine.com/2010/03/01/cinequest-3d-panel/</link>
		<comments>http://thirdmagazine.com/2010/03/01/cinequest-3d-panel/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 02:21:40 +0000</pubDate>
		<dc:creator>The James</dc:creator>
				<category><![CDATA[Industry]]></category>
		<category><![CDATA[Movie Releases]]></category>
		<category><![CDATA[Cinequest]]></category>
		<category><![CDATA[Film Fesival]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=950</guid>
		<description><![CDATA[The Cinequest Film Festival is in full swing in San Jose.  Being one of the top American film festivals, it isn&#8217;t surprising that they had a 3D panel discussion as part of their event.  The panel included an interesting mix of folks from different aspects of the industry including:   Kelly A. Williamson (CEO, CritterPix Studios [...]]]></description>
			<content:encoded><![CDATA[<p>The<a target="_blank" href="ciniequest.org"> Cinequest Film Festival</a> is in full swing in San Jose.  Being one of the top American film festivals, it isn&#8217;t surprising that they had a 3D panel discussion as part of their event.  The panel included an interesting mix of folks from different aspects of the industry including:   Kelly A. Williamson (CEO, CritterPix Studios and Director, <em>Ollie the Otter</em>), moderator Laurence Thorpe (Marketing Executive, Canon USA), Michael MacKay (Renaissance Center), Charlotte Huggins (Producer, Mad Media Entertainment), and Greg Boren (Panasonic).</p>
<p>Clinton Stark wrote up a good summary of the panel discussion over at <a target="_blank" href="http://www.starksilvercreek.com/2010/02/live-from-cinequest-3d-cinema-filmmakers-follow-the-money-and-hype.html">SilverStarCreek.com</a>.  I think the best quote to come out of the panel, which he highlighted, is</p>
<p><em>“A whole bunch of 3D cameras are coming, which means a whole lot of bad 3D films.”</em></p>
<p>This is probably true, but this is a good thing.  When filmmaking becomes accessible to the artistic non-studio people, we often get to see some brilliant work.  Although it is usually less than 1% of the backyard indie films that are produced.</p>
<p>More highlights from the discussion:</p>
<ul>
<li> “Don’t fatigue the audience, still important to tell a story.”</li>
<li>3D is “akin to optical illusion compared to normal cinema.”</li>
<li>“When people see each other in 3D they start reaching out; there is something different about that world – not quite the same as real world”</li>
<li>3D tools have come a long way compared to the good old days (i.e. 6 months ago, now “you can change convergence in post. Rotation is easy, etc. … easily fixed now that it’s really gotten much easier to finish your movie”</li>
<li>Charlotte Huggins: “These are just all fonts.” (3D)</li>
<li>“Where does human vision break down from 3D to 2D and how do you apply that sports?”</li>
<li>Broadcast doesn’t know how to send 3D (cable can); all setting up networks, but live television is a challenge.</li>
<li>The NFL has been making 3D football for four years</li>
<li> Star Wars converted; George Lucas shots were already lined up; can’t even tell it wasn’t shot in 2D</li>
</ul>
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		<title>Avatar 3D Blu-ray coming for the holidays UPDATED</title>
		<link>http://thirdmagazine.com/2010/02/18/avatar-3d-blu-ray-coming-for-the-holidays/</link>
		<comments>http://thirdmagazine.com/2010/02/18/avatar-3d-blu-ray-coming-for-the-holidays/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 00:32:30 +0000</pubDate>
		<dc:creator>&#34;Mitch&#34;</dc:creator>
				<category><![CDATA[Blu-ray]]></category>
		<category><![CDATA[Movie Releases]]></category>
		<category><![CDATA[Avatar]]></category>
		<category><![CDATA[James Cameron]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=928</guid>
		<description><![CDATA[UPDATED:  Fox dropped Gizmodo a line to say that &#8220;3D is in the conceptual stage and Avatar will not be out on 3D Blu-ray in November.&#8221; Now this one I could see being bundled with 3D branded Blu-ray players and televisions during the holidays. Many people were concerned about the release of the 3D DVD [...]]]></description>
			<content:encoded><![CDATA[<p>UPDATED:  Fox dropped Gizmodo a line to say that &#8220;3D is in the conceptual stage and <em>Avatar</em> will not be out on 3D Blu-ray in November.&#8221;</p>
<p>Now this one I could see being bundled with 3D branded Blu-ray players and televisions during the holidays. Many people were concerned about the release of the 3D DVD version of Avatar because there really wasn&#8217;t any solid news on its release. All anyone heard was news of the standard DVD release.</p>
<p>Well for those of you Avatar fans, it looks like James Cameron put to rest any rumors that we would be waiting years to see the movie come to 3D blu-ray.  In an interview posted on the Wall Street Journal blog section Cameron says:</p>
<blockquote><p>“It’s all right on schedule,” said Cameron. “We’ll do the Blu-ray and the standard def DVD April 22<sup>nd</sup>, that’s our plan as of right now, and that’ll be pretty much bare bones. And then we’ll do a value-added DVD and a 3-D Blu-ray in I think November sometime.”</p></blockquote>
<p>Cameron also talked about wanting to do a sequel to Avatar but wants to do it much faster and cheaper. We also have been hearing rumors of some of his other movies which are or have been converted to 3D.  Maybe we&#8217;ll see them appear for the holiday season as well.</p>
<p>Source: <a target="_blank" href="http://blogs.wsj.com/speakeasy/2010/02/17/james-cameron-says-avatar-will-have-a-3-d-blu-ray-release-this-year/">Wall Street Journal</a></p>
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		<title>2d Being Phased Out?  Not likely&#8230;.</title>
		<link>http://thirdmagazine.com/2010/02/17/2d-being-phased-out-not-likely/</link>
		<comments>http://thirdmagazine.com/2010/02/17/2d-being-phased-out-not-likely/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 02:13:55 +0000</pubDate>
		<dc:creator>The James</dc:creator>
				<category><![CDATA[Movie Releases]]></category>
		<category><![CDATA[Theaters]]></category>

		<guid isPermaLink="false">http://thirdmagazine.com/?p=923</guid>
		<description><![CDATA[Apparently, over at Cinemablend.com they are pushing for a boycott of Alice in Wonderland in 3D. They have the notion that the popularity of 3D movies will cause theaters to phase out 2D movies. Well, the beginning of their logic is sound, but after that, it is a little comical. If theater attendance is up [...]]]></description>
			<content:encoded><![CDATA[<p>Apparently, over at <a target="_blank" href="http://www.cinemablend.com/new/Plans-To-Phase-Out-2D-Movies-Go-Forward-Boycott-Alice-In-Wonderland-To-Stop-It-17047.html%22">Cinemablend.com</a> they are pushing for a boycott of Alice in Wonderland in 3D.  They have the notion that the popularity of 3D movies will cause theaters to phase out 2D movies.  Well, the beginning of their logic is sound, but after that, it is a little comical.  If theater attendance is up for 3D movies, of course theaters are going to want more of their screens capable of showing 3D movies.  It is simple supply and demand, but does this mean that we will see a sudden disappearance of 2D movies?  Doubtful.  Currently, 3D productions are pricey, very pricey.  So if a studio is going to push a movie in 3D, they better have a good sense that it will be a blockbuster.  Probability says that you will see the big seasonal hits and the &#8220;big ticket&#8221; blockbusters in 3D, because it&#8217;s a good bet that they will be popular.  But will you see indie films and smaller ticket dramas be stuffed into 3D theaters?  Most likely not.  The other key factor is that we are seeing the last of the big budget pictures that got their funding during the credit boom.  The gestation period of a film production from funding to screen is quite long.  We will be seeing more theaters that are 3D capable, but 2D movies will be around for a while.</p>
<p>But this brings me to my second point.  The number of 2D theaters will be shrinking.  So what?  Cinemablend&#8217;s article doesn&#8217;t seem to make any argument regarding why consumers should prefer 2D over the 3D other than price.  If that is the only reason, it&#8217;s a non-issue.  Because the more common the technology becomes, the more the price well regulate.  Movie prices have been rising faster than inflation since the first &#8220;talkie&#8221; came out.  There&#8217;s no stopping it.</p>
<p>In the end, it comes down to fear of change.  I have a feeling that there was probably an outcry when color cinema started.  There were probably people that were upset that all movies were making the transition to color.  Well, entertainment changes as technology changes.  I think this is a positive thing.  Enjoy it.</p>
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